Day: June 4, 2020

Designer Kelly Finley Donates Her Services to COVID-19 Essential Workers

Though the coronavirus pandemic has brought the world to a standstill over the last three months, the design community—from big brands to small businesses—has stepped up to help in a wide range of ways, whether that be sewing masks, donating goods, or organizing fundraisers. And sometimes they’re helping out by acknowledging and thanking essential workers.

Take, for instance, Oakland-based designer Kelly Finley. Finley, a former lawyer, runs the nonprofit Joy Street Initiative, an offshoot of her studio Joy Street Design. Joy Street Initiative typically works on community efforts like renovating women’s shelters in the Bay Area. When the pandemic slowed down the organization’s scheduled projects, Finley decided to redirect its resources to COVID-19 frontliners—a term she uses broadly to encompass everyone from medical professionals to grocery store employees to delivery people—by setting up a giveaway on Instagram last month.

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